Raul Braz

• Product design

  Flows, interfaces and prototypes for web and mobile, from sports platforms to games. I stay close to engineering until the build matches the design.

• Design systems

  Shared foundations for growth, engineering and marketing: tokens, components and templates that keep many brands consistent without slowing anyone down.

• Motion design

  Product films, broadcast packages and brand motion. Interfaces and identities designed to move, animated to run at 60 fps.

• Brand identity and art direction

  Identities, guidelines and campaigns, from licensed collections with Disney and Hering to sports brands in more than ten markets.

• Design leadership

  I’ve built and led teams of seven and eight designers, with critiques, one-to-ones, reviews and a clear quality bar for every deliverable.

• AI in the workflow

  AI for research, prototyping and production, steered by a designer’s judgement and checked by a person at every step.

1. MoveUp Media

   Senior Visual Designer

   Feb 2025 — today · Remote

   • I lead the visual identity of 14 sports media and iGaming brands across more than ten international markets.
   • I design what they put in front of people, from landing pages, campaigns and email to the UI/UX of their digital platforms.
   • I bring their launches and campaigns to life with motion graphics, animation and product films.
   • I work across content, marketing, commercial and engineering to keep design tied to business goals.

2. Odds Scanner

   Design Manager

   Oct 2021 — Feb 2025 · Remote

   • I led product design from first idea to launch for nine sports and iGaming products, among them Sambafoot 2.0, Futebol Hoje, Mega Chute, Drible.ee and Odds Scanner 2.0.
   • I managed and mentored a team of eight designers, two senior, four mid-level and two junior, through weekly one-to-ones, quarterly reviews and fortnightly critiques.
   • I set the creative direction for all visual work and built one design system shared by growth, engineering and marketing.
   • I worked with more than twelve stakeholders and partnered with developers on the specifications behind pixel-perfect builds.

3. Intmed Software

   Senior Brand Manager

   Aug 2020 — Oct 2021 · Brazil

   • I built the marketing and design team from scratch, fully operational in four months, ending the company’s reliance on an outside agency.
   • I rewrote the brand narrative and built the complete identity system: logo guidelines, colour, type scale and templates.
   • I ran a 360° social strategy on LinkedIn, Instagram and Facebook, an internal brand-culture programme and B2B campaigns.

4. Gocase

   Brand Designer

   Dec 2018 — Jul 2020 · Brazil

   • I built and led a seven-person branding and art direction team, with the workflows and quality standards behind monthly print, digital and packaging work.
   • I shaped brand strategies and integrated campaigns, including a Black Friday that contributed to R$1M in unit sales in a single day.
   • I co-created licensed collections with Disney (Disney Princess, Mickey Mouse) and Hering (Hering Basics), and set the brand architecture and identity governance.

5. Rock Digital

   Digital Art Director

   Oct 2017 — Oct 2018 · Fortaleza

   • I directed visual identities and art for more than twenty clients, among them Ceará Sporting Club, Grupo Gran Marquise, Shopping Iguatemi, Mallory and Evidence Pharma.
   • I kept every banner, post and asset true to each client’s goals and brand.

• Five shortlist places, iGB Affiliate AwardsMoveUp Media2026
• Best Affiliate Network, SBC Affiliate Leaders AwardsOdds Scanner Group2025
• Official NBA media partner in BrazilMoveUp Media · ThePlayoffs2025
• Sportsbook Affiliate of the Year, AffPapa iGaming AwardsOdds Scanner2024
• MIT Sloan Global Entrepreneurship Lab, selected companyGocase2019

Company recognition of the teams I designed for.